About Anecdote
Anecdote is an energetic film production company. After a decade of experience in short format sequences, the journey began with the idea that the visual medium has immense potential to instigate change. That’s when we resolved that Anecdote should not only be one of the top but among the foremost production companies dedicated to making a difference and providing audiences with unforgettable experiences.
Our Journey
Our Vision
To innovate and inspire through storytelling in every frame, we strive to create connections that resonate deeply. Our aim is to weave narratives that not only entertain but also enlighten, fostering a greater understanding of the world around us. By harnessing the power of creativity, we can take our viewers on a journey through captivating visuals and compelling plots that linger in their minds long after the experience has ended.
About Taru
With 12+ years across OTT, production, and commissioning, Tarunima brings together creative vision and strategic clarity to shape stories that resonate. She leads projects end-to-end—from the first spark of an idea to a fully realised launch—guided by a sharp understanding of audience intent and brand needs.
Her strength lies in spotting narratives with impact and transforming them into high-concept, pitch-ready content. Tarunima is known for her ability to align storytelling with brand ambition, build strong creative teams, and drive execution with focus and precision.
A blend of narrative instinct, pitch craft, and creative leadership defines her approach—and the work she champions at Anecdote.
TARUNIMA VARMA
Producer & Content Strategist
About Neel
With close to a decade of experience in the film industry, Indraneel Lotlikar has developed a sharp eye for storytelling and a deep understanding of production, working alongside esteemed directors like Rahul Dholakia, Amit Sharma, and Leena Yadav. Having worked as an Associate and 1st Assistant Director on projects spanning small to large budgets and produced various kinds of shows, Indraneel combines hands-on set expertise with strong script insight.
His keen ability to balance creative vision with fiscal discipline has proven invaluable, consistently ensuring projects are executed efficiently without compromising quality. Passionate about all aspects of filmmaking, Indraneel is dedicated to bridging the gap between vision and budget, producing films that truly maximise their potential.
INDRANEEL LOTLIKAR
Producer & Creative Director
About J
With 15+ years across OTT, digital originals, and branded content, Jaahaan brings deep expertise in IP creation, format development, and story-led brand integrations. She has led the creative lifecycle of premium long-form shows, vertical non-fiction formats, and high-performing branded IPs across platforms, including Disney India, Zoom Studios and ZEE5
Jaahaan has played a key role in building and launching digital-first branded content ecosystems, most recently for Myntra GlamStream, where she drove format creation, narrative design, and end-to-end execution of vertical non-fiction IPs. Her work consistently blends audience insight with brand objectives, ensuring stories feel native, emotionally engaging, and platform-aligned rather than promotional. Whether shaping premium SVOD dramas or fast-paced digital formats, Jaahaan specialises in translating brand intent into scalable narrative structures
JAAHAAN KAUR
Producer & Creative Director
